April round-up; Campaign Showcase, Behind the labelling, New Study questions alt-meat, Governmental Updates, and Quail lab-grown latest.
We are excited to share with you the April 2024 GMA Insights and the below Big 5 topics for the month:
Campaign Showcase: Food waste, plastic reduction, farm to fork and cross-sector/country collaboration are the themes of various campaigns of late in Canada, UK and Australia. These initiatives highlight a growing global commitment to sustainability, and underline the critical role of integrated efforts across industries in driving meaningful change.
Behind the labelling: The UK government has launched a consultation to refine meat labelling concerning origin & production methods, aiming to enhance transparency. In the US, a new labelling rule mandating origin raises concerns in Canada about impacts on North American supply chains.
Quail Lab-Grown latest: Some lab-grown meat holds onto its place in the new market, and this month the first product from an Australian lab-grown meat company is now on sale in Singapore; a Japanese quail cell parfait. Meanwhile cell-based seafood is making tracks and diversifying protein options for vegetarian buyers.
Governmental Updates: The COP29 trajectory has been set for uniting developed and undeveloped countries, and the Bonn Climate Change summit in June is set to further drive the final agenda when negotiations are made, paving the way for November. Meanwhile the EU Green Deal looks set to save with upcoming elections and pressure from farming protests meaning the original targets have been watered down.
New Study questions alt-meat; A recent study questions the cardiovascular benefits of vegan meat substitutes, revealing that products like faux sausages and burgers may not provide heart health advantages and could raise blood pressure in some individuals.
Other highlights this month include a look at a discussion around the health implications of meat alternatives which continue to evolve with a new study published in the American Journal of Clinical Nutrition this month, which casts doubt on the heart health benefits of vegan meat substitutes , and we take a further look at the controversial other alt-meats breaking their way into a tough market.
In other news we look further into Artificial Intelligence and what it means to harness the opportunity. Join Melissa Clark-Reynolds ONZM as she shares insights and forward thinking around how AI can be embraced by those in the Global Meat Alliance network to improve business outcomes and amplify our stories. Click to register and join us on 22 May UK evening time!